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Thursday, October 29, 2015

Happy Halloween from LarsonEd!

Whoa! Who is that teaching class this spooky Halloween week?
Is that a Rick-o-Lantern?
Florida real estate school

Brad Larson
Florida real estate school Larson Educational Services
1400 Colonial Blvd Suite 44
Fort Myers, Florida
33907
239-344-7510

Florida Sales Associate Post-License Course

Fort Myers Real Estate School

Florida 45 Hour Sales Associate Post-License Course (CLASSROOM)

Credit hours: 45
DBPR Licensed Florida Real Estate School License #ZH1002299
Tuition: $249 - course materials included

2015 Dates and Times

Weekend Classes:  Five days, Friday through Sunday the first weekend, and Saturday and Sunday the second weekend from 8:30am to 5:00pm.
Weekday Classes:  Five days, Monday, Wednesday, Friday and Monday and Wednesday the following week from 8:30am to 5:00pm
Evening Classes:  Ten evenings, Monday through Thursday the first two weeks and Monday and Tuesday the third week from 6:15pm to 10:00pm
November 6, 7, 8, 14, 15 (Weekend)Fort Myers
December 4, 5, 6, 12, 13 (Weekend)Fort Myers

Although the state says you have up to 2 years to complete this course after obtaining your Florida Sales Associate license, we recommend attending this course within the first 2 months of being licensed. Why? Because this course lays the foundation for you to conduct the practical side of the business -finding sellers, properly pricing, marketing, finding buyers, negotiating and more!
In the Florida 45 Hour Sales Associate Post-License Course at Larson Educational Services, you’ll sharpen your skills in every aspect of listing and selling. You’ll learn how to professionally prepare and present a comparative market analysis that separates you from the competition. You’ll discover techniques to increase your percentage of listings sold. You’ll learn strategies to demonstrate and reinforce pricing decisions. And you’ll learn all about marketing, real estate technology and building an internet presence that gets you found online!
Topics Include:
  • Career development
  • Discrimination laws
  • Prospecting for listings
  • The listing presentation
  • Working with buyers
  • Writing and presenting offers
  • Financing the purchase
  • Investment property
  • Risk management
  • Business planning
  • Proper pricing
  • Listing contracts
  • Sales contracts
  • Mortgage alternatives
  • Closing the transaction
  • Property management
Not ready to pay for your course, but want to hold your seat?
That's ok! We accept unpaid registrations online or by phone.
Your tuition will be due on the first day of class.

Call us today with any questions.

(239) 344-7510

Larson Educational Services
1400 Colonial Blvd. Suite 44
Fort Myers, FL 33907
info@LarsonEd.com239-344-7510
www.larsoned.comGoogle

Wednesday, October 28, 2015

Fort Myers Real Estate School

Fort Myers Real Estate School


At family-owned real estate school, Larson Educational Services (License #ZH1002299), you can complete the steps necessary to obtain your Florida Real Estate License in as little as 30 days. Because our course has a modular format, you can actually mix-and-match dates and locations if you need flexible scheduling. Just contact us and we'll help you put a schedule together. We have real estate courses in Ft. Myers and Naples starting soon, or you can complete the course online. WEEKDAY and WEEKEND class times are 8:30am - 4:30pm. EVENING class times are 6:15pm - 9:45pm.

2015 Dates and Times

November 2-6, 9-11 (Weekday) Fort Myers
November 30-Dec 4, 7-9 (Weekday) Fort Myers
November 30-Dec 4, 7-9 (Weekday) Naples

Tuition is $359 and includes your course materials. You can even attend any portion of the course again for review for no additional charge.

If you would like additional information about getting started, take a look at our Step-By-Step Licensing Guide or view our Real Estate Broker Connection page to view information about companies that are hiring newly licensed Sales Associates.

To register, please call a friendly Larson representative at (239) 344-7510 or REGISTER ONLINE. You can even register for the class today and pay for it later. We take registrations all the way up to the first day of class.


Brad Larson
Larson Educational Services
Royal Palm Square
1400 Colonial Blvd, Suite 44
Fort Myers, FL 33907
(239) 344-7510

Tuesday, October 27, 2015

1000 Likes for Florida Real Estate School!

Florida real estate school Larson Educational Services has 1000 likes on Facebook! Thanks to our amazing fans and everyone who supports us in bringing you the best real estate education in the state of Florida.


Brad Larson
Florida real estate school Larson Educational Services
1400 Colonial Blvd. Suite 44
Fort Myers, Florida
33907
239-344-7510

Tuesday, October 20, 2015

Keys to Effective Advertising for Buyers--Florida Real Estate School



Keys to Effective Advertising for Buyers 
Institutional Advertising – Marketing – Image Advertising 

Your goal with advertising to buyers is to create a favorable image and differentiation. But be careful because most consumers choose an agent based on a personal referral rather than a bus bench or billboard. Especially if that billboard looks like this:

Photo credits: torontocondos.com


Specific Advertising 

With specific advertising, you are trying to stimulate activity on a specific property. Therefore, once a property is listed, it’s time to get to work finding a buyer. 

The A.I.D.A. Approach to Advertising 

The A.I.D.A. approach to advertising dates back many years, and is a useful guide for anyone who needs to write a sales ad, especially agents with little or no ad-writing experience. 




Attention: Write a headline that describes the number one feature of the property to sell them on reading the ad 

    • Headlines 
    • Word combinations 
    • Typefaces and layouts
    • Color

Interest:
 Once you get their attention you need to cultivate interest 

    • Connect the opening line to the headline; get to the point of the headline immediately 
    • Use short sentences, and punchy words 
    • Don’t lead with numbers; the decision comes from the heart 
    • Don’t talk about special offers or discounts at this point  

Desire: Create excitement by appealing to the senses 

    • List a benefit for every feature  
    • Use clear and concise language 
    • Build mental images 
    • Establish the credibility of your claims 

Action: Convince them to make a purchase

    • Be convincing without being pushy 
    • Call to action -- Be clear about the step to take 
    • The TV pros offer a special price and place a time-limit on it to get them to act NOW! 

Follow these rules for effective advertising and you will be selling more homes in no time.




About Larson Educational Services:
Utilizing 30 years of real estate training and professional education experience, Florida real estate school Larson Educational Services is the premier provider of Florida real estate licensing, exam preparation, post-licensing, CAM licensing, mortgage loan originator licensing, and continuing education in Southwest Florida. Classes are available in Fort Myers, Naples, Sarasota, and online.

Brad Larson
Larson Educational Services
1400 Colonial Blvd. Suite 44
Fort Myers, FL 33907
239-344-7510
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Thursday, October 15, 2015

LarsonEd General Manager Brad Larson has been Promoted!

It's time for me to move up in the world, so I've decided to expand my duties into becoming a motivational quote maker. What do you guys think?


Brad Larson
Florida real estate school Larson Educational Services
1400 Colonial Blvd. #44
Fort Myers, Florida
239-344-7510

Wednesday, October 14, 2015

Fort Myers Real Estate School

Fort Myers Real Estate School


At family-owned real estate school, Larson Educational Services (License #ZH1002299), you can complete the steps necessary to obtain your Florida Real Estate License in as little as 30 days. Because our course has a modular format, you can actually mix-and-match dates and locations if you need flexible scheduling. Just contact us and we'll help you put a schedule together. We have real estate courses in Ft. Myers and Naples starting soon, or you can complete the course online. WEEKDAY and WEEKEND class times are 8:30am - 4:30pm. EVENING class times are 6:15pm - 9:45pm.

2015 Dates and Times

October 19-22, 26-29, Nov 2-5, 9-12 (Evening) Fort Myers
November 2-6, 9-11 (Weekday) Fort Myers
November 30-Dec 4, 7-9 (Weekday) Fort Myers
November 30-Dec 4, 7-9 (Weekday) Naples

Tuition is $359 and includes your course materials. You can even attend any portion of the course again for review for no additional charge.

If you would like additional information about getting started, take a look at our Step-By-Step Licensing Guide or view our Real Estate Broker Connection page to view information about companies that are hiring newly licensed Sales Associates.

To register, please call a friendly Larson representative at (239) 344-7510 or REGISTER ONLINE. You can even register for the class today and pay for it later. We take registrations all the way up to the first day of class.


Brad Larson
Larson Educational Services
Royal Palm Square
1400 Colonial Blvd, Suite 44
Fort Myers, FL 33907
(239) 344-7510

Tuesday, October 13, 2015

Florida Real Estate School on Cover of News-Press?

Holy guacamole! Did we really just get ourselves on the cover of the Fort Myers News-Press??


Florida Real Estate School Larson Educational Services
Brad Larson
1400 Colonial Blvd. Suite 44
Fort Myers, Florida
33907
239-344-7510

Tuesday, October 6, 2015

Florida Broker Pre-License Course

Fort Myers Real Estate School

72 Hour Broker Pre-License Course (CLASSROOM)

Credit hours: 72  
Tuition: $439 - course materials included
DBPR Licensed Florida Real Estate School License #ZH1002299
DBPR License Requirement:You must have been active as a Sales Associate with a Florida Broker for 2 out of the previous 5 years to upgrade to a Broker License, or been licensed in another state for 2 out of the previous 5 years.
We also have an online Broker Licensing Course if you are unable to attend our classroom courses in Southwest Florida.

2015 Dates and Times

Weekday Classes: 9 days from 8:30am to 4:30pm
WEEK 1: Monday-Friday, WEEK 2: Monday-Wednesday and Final Exam on Friday at 1pm
Weekend Classes: 9 days from 8:30am to 4:30pm
WEEKENDS 1-4: Saturday-Sunday, WEEKEND 5: Final Exam on Saturday at 1pm
Evening Classes: 17 evenings from 6:15pm-9:45pm
WEEKS 1-4: Monday-Thursday, WEEK 5: Final Exam on Tuesday at 6:15pm
October 19-22, 26-29, Nov 2-5, 9-12, 17 (Evening) Fort Myers
November 30-Dec 4, 7-11 (Weekday) Naples

All Broker's Courses are not the same! Larson Educational Services is the Real Estate School of Choice in Southwest Florida! We teach more licensees and offer more pre-licensing class dates than all the other SWFL real estate schools combined!
The Florida 72 Hour Broker Pre-License Course at Larson Educational Services is the required 72 hour course to obtain your Florida Real Estate Broker License. It is designed to teach the information you need to pass the state exam and also give you important information about how to be a good broker. We take an in-depth look at all of the Florida real estate laws and regulations. Within the course materials, we also include sample questions and practice exams for both the Course Final Exam and the State Licensing Exam for no additional charge! 
If you want an online option for practicing questions and answers, check out our Broker State Exam Tutor.
Topics Include:
  • Real estate brokerage
  • Office management
  • Disciplinary process
  • Business appraisal
  • Contracts & financing
  • Federal taxes
  • Zoning & planning
  • Property management
  • Escrow management
  • Real estate valuation
  • Brokerage relationships
  • Closing the transaction
  • Investment real estate
  • Environmental concerns
Not ready to pay for your course, but want to hold your seat?
That's ok! We accept unpaid registrations online or by phone.
Your tuition will be due on the first day of class.

Call us today with any questions

(239) 344-7510

 Larson Educational Services
3073 Horseshoe Drive South,
Suite 122,
Naples, FL 34104
(239) 344-7510

Real Estate Photography Tips Pt. 2--Florida Real Estate School

Real Estate Photography Tips Pt. 2--Florida Real Estate School


Check out part 1 of our Real Estate Photography Tips here: Part 1

8 Key Strategies for Effective Photography Part 2 


5. When possible use a wide angle lens.
This type of lens will allow you to bring more of the room into the picture and produce an interesting shot. For exterior shots a wide lens allows you to get closer to the facade without cutting the ends of the house out of the picture. Never take a shot that does not include the entire facade of the house.   

This is a wide angle lens shot that captures the entire room.


6. When possible use a tripod. 
Using a tripod forces the photographer to think more about composition and allows the use of slower shutter speeds for shots with existing light. Using a tripod allows the camera to be placed at better angles, such as in a tight corner, or up high shooting down both produce more aesthetic, interesting photos.    

Yeah, this guy wishes he were using a tripod.


7. Zoom in on the details.
Include close up shots of fine woodwork, high end fixtures, or beautiful surfaces such as granite, tile or marble. These shots complete the image of quality you are trying to portray of your listing.


This close-up shows off the stellar granite countertops.


8. Consider photo editing software to touch up your photographs before posting.  
There are many free, and affordable software packages that will allow you to adjust exposure, crop your image, or adjust color saturation and hue for a more pleasing picture. 

Color saturation is amped up in this photo to make the landscaping pop.


Follow these rules for effective real estate photography and you too can make homes sparkle!

About Larson Educational Services:
Utilizing 30 years of real estate training and professional education experience, Florida real estate school Larson Educational Services is the premier provider of Florida real estate licensing, exam preparation, post-licensing, CAM licensing, mortgage loan originator licensing, and continuing education in Southwest Florida. Classes are available in Fort Myers, Naples, Sarasota, and online.

Brad Larson
Larson Educational Services
1400 Colonial Blvd. Suite 44
Fort Myers, FL 33907
239-344-7510
Follow me on Google+

Thursday, October 1, 2015

LarsonEd is generating some MAJOR buzz!--Fort Myers Real Estate School

Look who's on the cover of the latest Real Estate magazine???
I wish they had chosen a different photo of me, but still...this is a huge honor!
We're really doing it!

Brad Larson
Larson Educational Services
1400 Colonial Blvd. #44
Fort Myers, Florida
33907
239-344-7510