Top 10 Real Estate Agent Traits Part 1--LarsonEd

Fort Myers Real Estate School

Sellers have strong feelings about what it takes to be a great listing agent. In short, sellers want to hire an agent that they believe will get the job done professionally. Specifically, here is the first part of the Top 10 traits and skills our sellers told us they are looking for in selecting an agent:

1. Sellers want you to be a market expert.

This means understanding what similar homes are selling for and how long they are listed before they sell. This information will better equip you to inform your client’s expectations.

2. Sellers want you to be a product expert.

Know their home inside and out so you can respond to possible buyers’ objections. Also take account of features of the property that make it unique within the market or that you know will be hard selling points.

3. Sellers want you to do the research in advance of looking at the property.

This is where your professionalism comes into play. The reason they hired you is so they don’t have to do the work, so do your homework.

4. Sellers want you to set the right price the first time.

Overreaching the market can cost you and your client precious time, especially if they are making a move soon and need the cash from the sale to move into a new home.

5. Sellers want you to explain the local market and estimate how long it will take to sell.

This goes back to you doing the homework so the client doesn’t have to. Learn the house and learn the market and communicate what you find to the client so they better understand pricing expectations. These tips will help you become better prepared to meet client expectations for real estate agents.

Coming soon:

Top 10 Real Estate Agent Traits Part 2

If you are a new Florida real estate professional, make sure you complete your Post-Licensing Education before your 1^st license expiration date. If you are a seasoned veteran, it’s never too early to get your Continuing Education done.

Either way, Larson Educational Services has you covered with timely and market-ready information taught in professional classrooms by instructors who care about your success. Learn more about the courses we have to offer in Fort Myers, Naples or Online at the following link - http://www.larsoned.com/realestate/ - or simply call a friendly Larson representative at (239) 344-7510.

 Larson Educational Services looks forward to earning the right to be your real estate school of choice!
 Larson Educational Services
1400 Colonial Blvd. Suite 44
Fort Myers, FL 33907
info@LarsonEd.com 
239-344-7510
http://www.LarsonEd.com/realestate/licensing/naples-real-estate-school/ 
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How to Handle FSBO Objections--LarsonEd

Naples Real Estate School

As you saw in our previous post, approaching FSBOs can be a good way to gain a new client. FSBOs often want to save on the commission by doing it themselves, but don’t realize how much extra time and effort it will take them to sell their own property. Your job is to handle their objections to you taking on their property in a way that will convince them that you are worth the commission. Here are responses to 5 common FSBO objections (Source: REALTOR Magazine):

1. If the FSBO says:

"I’m sure I’ll get a buyer in no time. I’ve had the house on the market only a week, and I’ve already had 3 people come to see it."

Counter with:

"It’s great that you’ve had so much interest, but how many of those people come back a second time? One of the problems with showing a house is that you get a lot of browsers who just like to see other people’s homes."

2. If the FSBO says:

"I can’t afford to pay a real estate commission. I need every cent I can get from the sale to put toward my new house."

Counter with:

"I know it’s important to have the biggest down payment possible. But an NAR survey (the Profile of Home buyers and Sellers) found that, on average, people who sell their homes through a real estate professional receive a price that is 27% higher than people who sell their homes themselves. So even with my commission, you’ll probably come out ahead."

3. If the FSBO says:

"What do I need you for? I can put up a sign in my yard."

Counter with:

"It’s true that your sign will attract buyers, but many of them won’t be able to afford your home. When I get a call from a house sign, I can prequalify buyers. In addition, I won’t just put up a sign. I’ll actively market your listing, through the MLS and other means, to brokers who are already working with qualified buyers."

4. If the FSBO says:

"If I list my property, it will be with my friend who’s in real estate."

Counter with:

"It’s great to be loyal to your friends. But can you afford to list your property with a friend for 60 or 90 days and take the chance it won’t sell? If you’re planning to buy another home, that’s a big gamble. Our company sells homes in your area fast. (Provide the number of days on market.) Also, I’ve found that when working with friends, it’s hard to fire them if they don’t perform."

5. If the FSBO says:

"I can do this myself."

Counter with:

"Of course, you’re smart enough to do what has to be done. But why spend all the time figuring out something you may not do more than a few times in your life? Let someone who has experience do the work for you. If you decide to try to sell on your own, I’ll be glad to give you a list of all the forms you’ll need. (Quantify the number of forms to demonstrate the sheer volume of paperwork involved in selling a home.)" If you recognize and are able to counter these common objections, you’ll be more likely to make a FSBO your client.

Coming soon:

Open House Tips Part 1

f you are a new Florida real estate professional, make sure you complete your Post-Licensing Education before your 1^st license expiration date. If you are a seasoned veteran, it’s never too early to get your Continuing Education done. Either way, Larson Educational Services has you covered with timely and market-ready information taught in professional classrooms by instructors who care about your success.

 Learn more about the courses we have to offer in Fort Myers, Naples or Online at the following link - http://www.larsoned.com/realestate/ - or simply call a friendly Larson representative at (239) 344-7510.

 Larson Educational Services looks forward to earning the right to be your real estate school of choice!
 Larson Educational Services
1400 Colonial Blvd. Suite 44
Fort Myers, FL 33907
info@LarsonEd.com 
239-344-7510
http://www.LarsonEd.com/realestate/licensing/naples-real-estate-school/ 
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How to Pass Your Florida Mortgage Loan Originator Exams – Naples Real Estate School

How to Pass Your Florida Mortgage Loan Originator Exams – Naples Real Estate School

As a result of the SAFE Act of 2008, every loan originator in Florida needs to pass 2 exams: the comprehensive 125 question national exam with UST and the 65 question Florida state specific exam.

If you’ve taken pre-licensing courses from anyone other than Larson Ed then you haven’t been adequately prepared for test questions about Florida’s unique laws. 20-hour SAFE comprehensive courses don’t cover it, online courses don’t cover it, only Larson Educational Services teaches it.

In order to learn the information necessary to pass the state exam, you need access to hundreds of sample questions, immediate feedback, and explanations covering the content you’ll see on test day. That’s exactly what you’ll get with Larson Ed’s MLO exam tutor available here (http://www.larsoned.com/mortgageloanoriginator/nmls/florida-exam-prep/online-course/) for $69.

In addition to the state exam prep tutor, we also have a tutor for the national exam available here (http://www.larsoned.com/mortgageloanoriginator/nmls/uniform-state-test-ust-prep-course/), also for $69.

Then, when it’s time to take the exams, remember these 5 tips for getting a passing score.

1. Take your time.

You have three and a half hours to answer the questions, which means there is no need to rush. Just take a deep breath and trust your preparation.

2. Read all the darn questions…2 times.

It’s too easy to skip over key words in the question. Our brain has this nasty habit of filling in the the blanks of sentences when we haven’t even seen every word. For example, did you notice the repeated word “the” in the last sentence? Give yourself a chance of getting the questions right by reading them each 2 times.

3. Read all the darn answers…2 times.

Before choosing an answer – even if you are 100% positive it’s right – read through all the choices. It may be that you have prematurely selected a response that is correct, but there could be another answer that is more correct. If you fail to read through all the answers there’s a chance you may mark the wrong one.

4. Longer is better.

If you come to a question that has you completely stumped, usually the longest choice is the most likely to be correct. This is not a hard rule of thumb, but rather an indicator to go off of when you don’t have any idea what the answer could be.

5. Treat each multiple choice question as 4 true-false questions.

Each multiple choice question will have 4 answers, each of which you should regard as a true-false question. This will help you ensure that you aren’t missing any details when responding to each question.


With these tips and the Larson Exam Tutors, you are sure to pass your state and national exams.

Larson Educational Services
Royal Palm Square
1400 Colonial Blvd, Suite 44
Fort Myers, FL 33907
(239) 344-7510

www.LarsonEd.com

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